| |
| |
|
vibrantwebdesign.com
|
|
|
|
5 Instant Tips for More Online Sales
Even after you've managed to bring traffic to your site you may be losing sales because of problems with your site's usability. What's "usability"? Usability is how easily people are actually able to use your site. And you may be surprised at how much money you may be losing because your site has usability problems. Just because you think your site is easy to use, doesn't mean your average customer does. Instant Tip # 1: Have someone you know who has the same computer skills as an "average user" for your site check it out. Have them to do something specific, like purchase a product, sign up for your newsletter or log into an account. Watch what they do, and ask them to speak their thoughts out loud. Make sure you let them do it on their own. You won't be there to give your potential customer any directions. If your "tester" finds what they're looking for, that's great. If they have trouble, that's important for you to know. Once you've seen how an "average user" actually uses your website, you can change things to make your site easier to use. Instant Tip # 2: Use "Web Conventions". People expect to see things a certain way on the web. When they don't see them, they get confused. In sales, a confused mind says "No". When you don't use Web Conventions on your site your visitors get confused and leave. You lose not only a potential sale, but someone who might have become a repeat customer. Here are some important Web Conventions to keep in mind. Instant Tip # 3: Have your Navigation across the top or down the left. That's what people are used to, so don't confuse them. Instant Tip # 4: Make sure your links are blue and underlined. This is a very important Web Convention. Make it obvious what is clickable. It's a good idea to make your buttons 3-D so it's very clear that they're buttons. Instant Tip # 5: Have a sub-heading for each section and make the sub-heading bigger than the rest of the text. Steve Krug uses the term "Don't Make Me Think". The main idea is that the more a visitor has to think, the more it hurts your sales. Design your site so it's extremely easy for people to find what they're looking for. Your site doesn't need to look like everyone else's. Just use Web Conventions to help make it super easy for someone to buy what you're selling. So now you know the keys to increasing sales by making your site more usable. Before you forget, take a look at the F/R/E/E ebook "How to Flood Your Website With Targeted Traffic". You should do it now before your competitors find out about it. About The Author (c) Mark Jarmel - All Rights reserved Mark Jarmel & the Editors of Trafficology co-authored the FR'EE eBook: "How to Flood Your Website With Targeted Traffic". Learn scientifically PROVEN methods at: www.4-targeted-web-site-traffic.com/traffic. mark@4-targeted-web-site-traffic.com
MORE RESOURCES:
Web-Design - Google News |
|
|
|
RELATED ARTICLES
How To Choose The Right Web Design Company 1. Size does not equate to competencePeople sometimes assume a company with more money, employees, office space etc will be more capable than one with less. Custom Web Site Design Strategies Web site design has certainly, in the past decade, evolved tremendously. More clients now are demanding custom design, as opposed to the 'cookie cutter' sites of yesteryear. 10 Important Web Design Tips: SEO Friendly Website A website should firstly be searched out by visitors before talking about attracting or retaining those visitors. Nowadays, a "well designed website" does not only relate to a web site's visual attractiveness but more importantly, how friendly it is with search engines. Reach Out To Billions Have you heard of 'Babel Fish'?It's a service provided by Alta Vista search engine people to translate every page you put 'Babel Fish' code, and up comes a a new language.Your page may be written in English, but people across Spain and Latin America can translate your web page into Spanish. 14 Ways to Add Content to Your Web Site - Part 2 7. Create high quality content - make clear points with each paragraph you write. Web Copy - What You Should Know First Just what is web copy? Some people think that web copy is anything that is written on a web page. But that is "content" and it is decidedly different than web copy. Web Site Templates and Their Benefits Unarguably, the most important part of your website is content. To draw in clients or customers, you need captivating content and search engines are blind to web design. Understanding How HTML Color Codes Work Ever wonder how HTML color codes are put together? For the beginner, it can look like lots of numbers and letters that make no sense. In reality, HTML color codes are written that way for a specific reason that we'll look at in this article. Web Design - 7 Key Things to Avoid A search for "web design" on Google returns more than 325 million results. So how do we start eliminating all these so called designers? Here are a few of the most common shortcomings. 10 Ways Web Site Text Can Impact Your Readers Buying Decision 10 Ways Web Site Text Can Impact Your Reader's Buying DecisionThe appearance of your web site text can actually increase or decrease your sales. The size, font, style and color of your text can easily affect your reader's buying decision. A Website Checklist If you've just finished building your new website (or revamping your old one), how can you be sure it's "ready for prime time"? Or maybe your site's been around for awhile and you think it may be due for a makeover. Because Web technologies, techniques and standards change so rapidly, even a website that seems "cutting edge" when it's built can look obsolete a year later. How to Build Your Own Website - More Steps To build a website, there are four methods to choose from:First method: Get a professional designer to build the site for you:It is expensive in creation process, site maintenance and development.Second method: Designing the site with free website hosting:In this case, just sign in the website that offers this service, and start building your own website. Web Design for Ecommerce Your website is your tool for showing the online community an image of your Drop Ship retail business. Whether or not your business succeeds depends heavily on your website. Elements of Graphic Design for Your Website We've all seen them. Poorly designed web sites that make you cringe as soon as they load. Tried and Tested Tips to Improve Your Website - Part 1 1. DO NOT use excessive graphics or banner images on a single web page. The Best Simple Software For The Busy Webmaster Here are a few programs I can't do without. They're free, and make being a webmaster much easier. 6 Design Flaws Newbie Web Designers Make: Fool Everyone Into Thinking You Know What Youre Doing Even if you're not an accomplished webmaster you can still have a professional looking website. You may be like I was five years ago-you're teaching yourself web design and you're starting to catch on to that HTML stuff. Content - the Key to Long Term Success Every day internet marketers are inundated with the latest fad or must have program. But the one tried and true asset which is vitally important to the long term success of your online business is valuable CONTENT. The Importance of Choosing Your Website Keywords Carefully The importance of choosing your website keywords carefully is very high. The reason for this is many search engines rely on keywords, at least partially, to help determine the rank of your web page when certain keywords are searched for. Web Publishing Guide for the Beginning Entrepreneur (Part 1) The best things don't come easy. - QuotedThe finished web pages in your hands could be likened to a painting by Michelangelo without the Sistine Chapel.
|
|
Powered By: Work At Home With Google - FREE! |
| © 2006 |